Google has announced they are building out fiber optic infrastructure. This is a tremendous opportunity, but there are dangers. Having spent careers helping competitive landline, wireless, cable, Internet backbones, and even satellite-based communications companies enable the best of what the Internet brings to us, I can tell you this is one of the single biggest opportunities to transform a moribund American telecommunications market & infrastructure into a vibrant engine of economic change.
This is a detailed proposal. It is a "how to" manual.
Remember, the true purpose of communications networks, of the Internet, is to serve. There are communities in this nation who are suffering badly. If Google is motivated by compassion and guided by wisdom, the success of their venture is assured.
First, do not build triple play. Build something new. Start at the very base of the model. When you do, the doubling rate will be incredible. Ensure that you work closely with the city, understanding their infrastructure, ensuring that you don't go out and build triple play. That would be an idiotic waste of time and money. Be smart, build the new recipe. Do it from the ground up. Think creatively. Use fiber optic for street light control (this gets you to both sides of every major intersection. Slap cabinets up on schools and city buildings. Build out to the emergency locations, to the PSAPs (and there are some legal issues that need to be though through there, but again, doable), run a wireless network, connect health care, libraries, but do the same for auto shops and bakeries. Think of fiber optic not as telecom, but as a new sort of societal building block. Think of it as an input. Think of it as fertile soil. Spread it around. Do NOT hoard it. Give it away as much as you possibly can.
Secondly, build smart. Loma Linda, as Chris mentioned somewhere, but as many of us - Doc, JP, John, etc. saw with our own eyes was incredible. It was among the smartest community builds I've seen anywhere. I think one of the reasons is that when they built they really deeply understood communications networks; they really weren't interested in triple play as the primary achievement of the build.
Third, and one of the harder jobs, is putting the legal infrastructures in place in ways that benefit everyone. This requires deep thinking at a network, operational, billing, business and legal level. This is where the cake is unbaked and rebaked. If there is any one place where expenses explode and impasse met, it is here. So long as no one gets too religious - and it will be incumbent upon Google to be the least religious and the most humble if what they want is success AND harmony - there are ways of creating peace. What people forget is that every carrier - landline incumbent, mobile wireless, CLEC (what's left of them), rural, independent (think Windstream / CenturyLink), cable (Comcast, Cox, etc. - I've done their interconnection work too) - all are interconnected today. They find ways to get along. I can say from experience that it is harder when you have to connect ALL of them, but it is doable. Just drop the religion and think creatively.
Fourth, provided the foregoing are done, Google could light that network and have it ad supported. If they are smart, if they avoid all of the traps of copper/coax thinking, they can avoid giant cost items that are sinking most of these business models day over day. If they deploy as infrastructure where they have community support, the actual cost will be suprisingly lower than most pundits say is possible (too many people stay stuck in the wrong framing; they are victims of their assumption sets and end up repeating assumption and proof again and again without ever freeing themselves from assumption). This is the core economic value.
If they get the recipe right, the value will be unlimited. The only real question is first of courage, and then intelligence. It takes courage to bake a new cake. It takes deep intelligence (and humility) to perceive the only way to truly serve American communities in need is to start from scratch. People are hurting. The economy still sucks. Google, with real courage, could transform communities and transform people's lives. Can anyone imagine a higher calling or more worthy pursuit?
I'll pray for their courage. Head bowed, I will pray. Real people are suffering. They need help. Do it right, not for the money, not for the policy, not for the politics, not for the economic or intellectual ideals of it. Do it right because some kid's mother needs a job, because some kid's father has nowhere to look, nowhere to go, is not employed by the government, doesn't have a tenured academic job, doesn't work for a think tank, is not a partner in a law firm, but is just a dad trying to make ends meet for his kids. Do it right because it is our duty to serve each other.
Do it right because what you really want is to go to bed at night with a full heart, not a full wallet.
Surse corde,
Erik